Claudia Daré has more than 30 years’ experience in journalism, public relations and communication. She is a specialist in strategic planning and cross-border coordination, and has led campaigns for clients in various sectors of consumer, health, corporate and technology. Based in Mexico and the US from 2008 to 2013, she was a foreign correspondent for Valor Econômico and Época magazine – both Globo Group publications. During her career Claudia has held senior positions in large agencies such as Andreoli MSL and Edelman / Zeno (Brazil) as well as, most recently, head of Latin America for an independent firm building and managing an extensive network across the region.
Roger has nearly 30 years of international communications experience, including positions in London, Paris, Barcelona, Sao Paulo and Mumbai. He previously worked for Edelman, where he was deputy managing director Europe and Brazil as EVP global technology and international business director.
Roger also led the Hotwire office in Paris and managed European programs for Weber Shandwick (London/Grenoble). He is also currently a chief operating officer of India’s largest public relations firm, Adfactors.
The Intersect team knows the Latin American market well and offers a very personal touch in their service to clients. They are lovely people to work with.
I have worked with this team for more than two years and I can say that the work they do is impeccable. They are always up to date with developments in the sector and are very professional. Their method and way of doing communication and PR is infallible since it is based on a constant proactive work of positioning the brand through its network of contacts in the media. This system is essential to achieve visibility in the different markets of Latin America and I can say that, in my opinion, Latam Intersect PR is the perfect agency to achieve that goal.
The LatAm Intersect PR team supported many Alchemy projects, when the Covid-19 entered Brazil and their crisis management was second to none.
Working on individual strategies, they were able to mobilise and become the voice of so many projects that needed to be heard and helped.
Creating different campaigns for the specific areas in need, they instantly generated so much support and media in communications locally and Internationally, we are very grateful to the team.