The public relations agency in Latin America.
AUDIENCE-BASED PROGRAMMING
INTRODUCTION
We are a public relations firm specializing in corporate and consumer campaigns for clients across the Latin American region. Our fundamental belief: in a world of big data and automation, the ability to connect with people, to inform and persuade them of a particular point of view through relationships, evidence and discussion is more important to businesses than ever.
Our expertise is based on earned influence – the ability to consistently convey a message on behalf of our clients to generate a response. The latter may involve a belief, a call to action, a new consideration or simply increased awareness. Our clients’ audiences range from consumers and employees, to business partners and local regulators.
LatAm Intersect Public Relations Services
A Dose of Philosophy
Audience-based Programming
Audience
Association
Debate
Longevity
What our clients are saying about us..
The Intersect team knows the Latin American market well and offers a very personal touch in their service to clients. They are lovely people to work with.
I have worked with this team for more than two years and I can say that the work they do is impeccable. They are always up to date with developments in the sector and are very professional. Their method and way of doing communication and PR is infallible since it is based on a constant proactive work of positioning the brand through its network of contacts in the media. This system is essential to achieve visibility in the different markets of Latin America and I can say that, in my opinion, Latam Intersect PR is the perfect agency to achieve that goal.
The LatAm Intersect PR team supported many Alchemy projects, when the Covid-19 entered Brazil and their crisis management was second to none.
Working on individual strategies, they were able to mobilise and become the voice of so many projects that needed to be heard and helped.
Creating different campaigns for the specific areas in need, they instantly generated so much support and media in communications locally and Internationally, we are very grateful to the team.
MEET THE FOUNDERS
Our LatAm intersect pr team enable international brands to propagate stories, messaging and brand positioning across the Latin America through the use of a proven methodology based on the adaptation of global content, the leveraging of deep relationships and a profound knowledge of region. We are never going to tell you: ‘this won’t work here’. We are only going to focus on: ‘this is how to make it work here’.
Claudia Daré has more than 30 years’ experience in journalism, public relations and communication. She is a specialist in strategic planning and cross-border coordination, and has led campaigns for clients in various sectors of consumer, health, corporate and technology. Based in Mexico and the US from 2008 to 2013, she was a foreign correspondent for Valor Econômico and Época magazine – both Globo Group publications. During her career Claudia has held senior positions in large agencies such as Andreoli MSL and Edelman / Zeno (Brazil) as well as, most recently, head of Latin America for an independent firm building and managing an extensive network across the region.
Roger has nearly 30 years of international communications experience, including positions in London, Paris, Barcelona, Sao Paulo and Mumbai. He previously worked for Edelman, where he was deputy managing director Europe and Brazil as EVP global technology and international business director.
Roger also led the Hotwire office in Paris and managed European programs for Weber Shandwick (London/Grenoble). He is also currently a chief operating officer of India’s largest public relations firm, Adfactors.