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Latin America PR Agency – LatAm Intersect PRLatin America PR Agency – LatAm Intersect PR
pr agency scale the business processpr agency scale the business process
By latam blog

07 Jan: ‘Would You Like Fries with That?’ Or, The Client Service Paradox

‘Would You Like Fries with That?’  Or, The Client Service Paradox Clients buy into people, but agencies also need products to really scale   Public relations more than other marketing…

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publicRelationsAdvanceTechnology
By latam blog

10 Nov: The exercise of Public Relations in times of pandemic

The exercise of Public Relations in times of pandemic The advantages of using technology Fabiola Martinez, senior PR executive, Mexico So much has been said about COVID-19; and it is…

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On a taxiway. Flat style vector illustration of the airliner at sunset at the airport.
By latam blog

28 Oct: The resurgence of global tourism will focus on local markets

The resurgence of global tourism will focus on local markets  National tourism is the key to recovery, and that starts with the way it’s communicated By Lina Rincón, Colombia After…

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Infocovid-EN
By latam blog

27 Aug: Research Across Latin America’s Journalist Community Highlights Resilience in the Face of Pandemic

Research Across Latin America’s Journalist Community Highlights Resilience in the Face of Pandemic. Social confinement and other restrictions imposed by the COVID-19 pandemic have also forced journalists and publications across…

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daily oreo
By latam New

17 Jul: Have You Had Your Daily Oreo?

Have You Had Your Daily Oreo? The mythological status of Modelez’ Super Bowl gesture demonstrates what PR firms should actually be doing every day. For many the 2013, was actually…

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the truth about branded content
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By latam New

30 Apr: “It’s the story stupid”; the Truth About Branded Content

“It’s the story stupid”; the Truth About Branded Content To (mis) paraphrase Bill Clinton’s ’92 campaign manager, audiences want to be entertained and informed (in that order) Branded Content is…

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covid 19 trinity
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By latam New

12 Apr: The ‘COVID-19 Trinity’

The ‘COVID-19 Trinity’ Three communications trends whose impact will be evident beyond this crisis Call it a form of therapy, but I prefer to focus my energy and imagination on…

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claudia dare roger darashah
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By latam Press Release

25 Feb: Claudia Daré and Roger Darashah found LatAm Intersect PR

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empathy super trait
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By latam New

27 Dec: Empathy; the new corporate ‘Super Trait’

Empathy; the new corporate ‘Super Trait’ The pervasive nature of corporate life is now exacerbated by social media’s ‘echo chamber effect’; Making it harder than ever to see the World…

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twitter algorithm
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By latam New

27 Dec: Why virality is a state of mind and not an algorithm

Why virality is a state of mind and not an algorithm One of the biggest myths to be perpetrated within the PR profession relates to its ultimate demise; the emergence…

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We are a public relations firm specializing in corporate and consumer campaigns for clients across the Latin American region.

Our fundamental belief: in a world of big data and automation, the ability to connect with people, and to inform and persuade them of a particular point of view through relationships, evidence and discussion is more important to businesses than ever.

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Av. Paulista, 2300 - Piso Pilotis Consolação, São Paulo - 01310-300 Brazil
Email: [email protected]
Website: https://latamintersectpr.com

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  • ‘Would You Like Fries with That?’ Or, The Client Service Paradox
  • The exercise of Public Relations in times of pandemic
  • The resurgence of global tourism will focus on local markets
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