DISCOVER OUR TEAM AND
OFFICES IN LATIN AMERICA
We are a team of Public Relations and Communications Experts across Latin America
We’re on a mission to start a conversation with your customers in this fast connected world. Let’s discover, build and grow your business.
Connecting Brands to Latin America: LATAM INTERSECT
In today’s digital and globalized world, integrated communication and public relations are more crucial for brands than ever before. With a presence in 16 Latin American countries, our extensive regional network and expertise in 360 Marketing and Public Relations enable us to analyze specific opportunities and tailor strategies for each client.
This is where LatAm Intersect excels—positioning itself as the ideal strategic partner to connect brands with Latin America through effective communication strategies.
Discover How to Build Winning Communication Campaigns Across Latin America
Explore detailed insights on each country where we operate and unlock strategies for crafting successful communication campaigns tailored to each market:
WHO WE ARE?
We are Latin America’s leading communications agency, recognized as an industry leader with prestigious global awards. The LatAm Intersect team is highly specialized and multicultural, making it uniquely positioned in the public relations market. With professionals experienced in fields such as journalism, design, SEO, and paid media, we are equipped to handle a wide range of communication and marketing needs
Our multicultural team is one of our greatest assets. With offices in the whole region, we possess a deep understanding of the diverse cultures and markets across Latin America. This enables us to create communication campaigns that resonate with varied audiences and cater to the specific needs of each region.
Our team consists of journalists, designers, SEO experts, and paid media professionals dispersed throughout Latin America. They are renowned for listening to their audience, building long-term consumer relationships, and prioritizing reputation, transparency, and value delivery. Our experts have been celebrated by Forbes, Ernst & Young, Provoke Media, and other leading organizations for their outstanding contributions.
Internationally Recognized Experts
We specialize in human-centered integrated communications across Latin America, serving as the intersection where brands meet their audiences. We localize companies looking to forge close relationships with their local customers throughout Latin America. We are the dreamers, the doers, always looking to the future.
We empower our clients to lead the way, forging deeper connections with their audiences. Our comprehensive communication services in each country consider local nuances and specifics. Our innovative campaigns, spanning various sectors, consistently receive international acclaim.
Global
Award-Winning
Campaigns
Our agency offers customized services to meet each client’s specific needs, including:
Strategic Development: Leveraging our expertise in Latin America, we create tailored strategic plans adapted to the unique characteristics of each market. This includes competitive analysis, opportunity identification, and clear goal-setting.
Public Relations: LatAm Intersect works to strengthen the relationship between brands and their target audiences. This involves creating relevant content, organizing events, forming strategic partnerships, and driving social media engagement.
Long-Term Partnership: We don’t just seek one-off projects; we are committed to being true partners in our clients’ growth and long-term success. With a unique market position, LatAm Intersect is poised to deliver impactful results for its clients.
Our mission is to be pioneers in a world where brands and their audiences are more interconnected than ever, blending empathy with technology to enhance lives through ease, fulfillment, and connectivity. We are not just aiming to survive the future; we are determined to thrive.
Effective Communication Strategies in Latin America
A common mistake companies make when planning communication projects in Latin America is assuming that what works in one country will work in another. However, information and trends spread quickly and somewhat uncontrollably in our globalized world, where campaigns are either embraced—or questioned—almost instantly. Not considering unique perspectives can be detrimental, yet, as our experience in the Latin market shows, this is not uncommon.
One of the most effective communication strategies when targeting an audience—be it a country or a community—is to speak to them in a specific and direct manner, using language they understand, including their own vocabulary. Staying up-to-date with daily news, local developments, and concerns is crucial for effective communication. Local insights on trending topics can be used to anchor your product, brand, or solution, leading to greater impact with your audience.
Despite local differences, there are also similarities across Latin America. Personal relationships hold great value, and foreign products often make headlines. Stories that engage people and create relatability are crucial for gaining attention and strengthening a brand’s position. Considering this, the importance of a qualified, native team to adapt information, localize vocabulary and content, and build the best local strategy cannot be overstated.
At LatAm Intersect, this is the foundation for supporting our clients in reaching every country within our Latin American hub. This approach is applied across all channels, whether in campaigns, events, advertisements, or simple press releases. Only professionals with local expertise and cultural immersion can confidently navigate between worlds and achieve the best results.
